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Lay's Releases The Most New Flavors Ever, Bringing Fans A Regionally Inspired 'Summer Of Flavor'
PLANO, Texas, July 18, 2018 /PRNewswire/ -- Americans nationwide are flocking to outdoor festivals and events as they soak up the last moments of summer. The Lay's brand is joining the festivities and delighting fans with eight regionally inspired potato chip flavors. This summer, Lay's – one of the marquee brands from PepsiCo's Frito-Lay divis…
http://www.fritolay.com/news/lay-s-releases-the-most-new-flavors-ever-bringing-fans-a-regionally-inspired-summer-of-flavor-Think Your Super Bowl Party Is Worthy Of A Super Bowl-Sized Ad To Promote It? Tostitos Can Help!
PLANO, Texas, Jan. 16, 2018 /PRNewswire/ -- What if you had an invitation of the same caliber as a Super Bowl ad to invite friends to your Super Bowl party, complete with puppies, a talking baby, nostalgia-inducing celeb and more? That's just what Tostitos®, the Official Chip and Dip of the NFL, is offering — a personalized ad for every person th…
http://www.fritolay.com/news/think-your-super-bowl-party-is-worthy-of-a-super-bowl-sized-ad-to-promote-it-tostitos-can-help-Doritos Rocks Out With 'Guardians of the Galaxy Vol. 2' for Out-of-this-World Soundtrack Release
PLANO, Texas, April 26, 2017 /PRNewswire/ -- The galactic beats are dropping once more…snackable style. Through a collaboration with Marvel Studios' Guardians of the Galaxy Vol. 2, Doritos, one of the marquee brands from PepsiCo's Frito-Lay division, is helping introduce the world – and galaxy – to the hotly anticip…
http://www.fritolay.com/news/doritos-rocks-out-with-guardians-of-the-galaxy-vol-2-for-out-of-this-world-soundtrack-releaseNear East Brings Globally Inspired Flavors To The Deli Aisle With New Near East Multigrain Chips
PLANO, Texas, April 8, 2014 /PRNewswire/ -- With a rich history of preparing and serving home-cooked, Mediterranean-inspired dishes like rice pilaf, couscous and other grain-based fare, the Near East brand now brings these authentic flavors to a delicious and versatile new snack: Near East Multigrain Chips. Made using a delightful blend of ingredi…
http://www.fritolay.com/news/near-east-brings-globally-inspired-flavors-to-the-deli-aisle-with-new-near-east-multigrain-chipsDoritos Announces Return Of Crash The Super Bowl Contest With Details To Be Unveiled On Sept. 19
PLANO, Texas, Sept. 5, 2012 /PRNewswire/ -- The Doritos brand today announced the return of Crash the Super Bowl, the groundbreaking contest that invites consumers to create homemade Doritos ads for the chance to see their work air during the Super Bowl broadcast. Marking the seventh anniversary of the program, this year's contest promises to be th…
http://www.fritolay.com/news/doritos-announces-return-of-crash-the-super-bowl-contest-with-details-to-be-unveiled-on-sept-19Savoring the Summer: U.S. Snack Index Reveals Key Insights for a Worry-Free and Memorable Season
PLANO, Texas, May 24, 2023 – As temperatures rise and Americans eagerly anticipate the pleasures of summertime, Frito-Lay and Quaker today released the first-ever joint U.S. Summer Snack Index, shedding light on consumer preferences and habits to ensure unforgettable memories this season. “Food is an important centerpiece for the joy that s…
http://www.fritolay.com/savoring-the-summer-us-snack-index-reveals-key-insights-for-a-worry-free-and-memorable-seasonFrito-Lay® and Rockstar® Energy Drink Announce Multi-Year Sponsorship of Leagues Cup Tournament
Lay’s®, Sabritas®, Gamesa®, and Rockstar® Energy Drink will join forces to help fuel soccer fandom as official snacks and energy drink of Leagues Cup 2024 PLANO, Texas, April 2, 2024 – Lay’s®, Sabritas®, Gamesa®, and Rockstar® Energy Drink today announced a multi-year sponsorship of Leagues Cup, the official, World Cup-style tournament that…
http://www.fritolay.com/frito-lay-and-rockstar-energy-drink-announce-multi-year-sponsorship-of-leagues-cup-tournamentFrito-Lay Variety Packs Snackable Notes To Benefit Feed The Children With Up To Two Million Meals
PLANO, Texas, Aug. 7, 2019 /PRNewswire/ -- With back-to-school season in full swing, Frito-Lay Variety Packs Snackable Notes are back by popular demand, once again keeping parents and kids connected during the day with personal messages written on Frito-Lay snack bags. New this year, Snackable Notes are giving the entire family a way to help e…
http://www.fritolay.com/news/frito-lay-variety-packs-snackable-notes-to-benefit-feed-the-children-with-up-to-two-million-mealsThe Movement Continues! Stacy's Announces Winning Consumer-Created Designs To Be Featured On-Pack
PLANO, Texas, March 31, 2017 /PRNewswire/ -- On March 31, 1776, Abigail Adams wrote to her husband, John Adams, urging him to "remember the ladies" - marking one of the earliest rally cries of the women's movement in the United States. Today, Stacy's Pita Chips is remembering Adams' plea and announcing the winning consumer-created desi…
http://www.fritolay.com/news/the-movement-continues-stacy-s-announces-winning-consumer-created-designs-to-be-featured-on-packCheetos Brand Serves Up Mischief This Halloween With New Treats And Tricks For The Entire Family
PLANO, Texas, Sept. 8, 2014 /PRNewswire/ -- Calling all pranksters: Chester Cheetah, the official Cheetos brand spokes-cheetah, has proclaimed that after years of the 'same old same old,' Halloween needs a new twist – so, today he unveiled a new bag of treats and tricks to bring out the mischievous side of families this season. With …
http://www.fritolay.com/news/cheetos-brand-serves-up-mischief-this-halloween-with-new-treats-and-tricks-for-the-entire-family-