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Ruffles And Anthony Davis Collab Reaches New Heights With Launch Of New Flavor, Lime And Jalapeño
PLANO, Texas, Jan. 15, 2020 /PRNewswire/ -- Chip lovers and basketball fans finally get a taste of what's been cooking with Ruffles and six-time NBA All-Star, Anthony Davis' groundbreaking endorsement deal, The Chip Deal. Ruffles, one of the marquee brands from PepsiCo's Frito-Lay division, and the basketball powerhouse set yet another new pre…
http://www.fritolay.com/ruffles-and-anthony-davis-collab-reaches-new-heights-with-launch-of-new-flavor-lime-and-jalape-oMaking “Herstory”: Stacy’s® Pita Chips Teams Up with Barbie® to Champion Women Entrepreneurs
In celebration of Women’s History Month and the Mattel Inc Barbie brand’s 65th Anniversary, Stacy’s announces special-edition “Barbie-fied” Bags, consumer giveaway and donation to support the next generation of women trailblazers Partnership comes on the heels of the announcement of the 2024 Stacy’s Rise Project winners, which includes the …
http://www.fritolay.com/making-herstory-stacy-s-pita-chips-teams-up-with-barbie-to-champion-women-entrepreneursLAY’S® and Matt James Celebrate Friendsgiving with Mashed Potatoes Made from Lay’s Potato Chips
Just in time for holiday gatherings, new “Lay’s Potato Chip to Potato Dish with Matt James” cookbook kit features limited-edition bag and original Lay’s mashed potatoes recipe PLANO, Texas, November 8, 2023 – Friendsgiving season is here and Lay’s® – America's favorite potato chip – is central to the dinner table with the brand’s …
http://www.fritolay.com/lays-and-matt-james-celebrate-friendsgiving-with-mashed-potatoes-made-from-lays-potato-chipsIn Honor of Earth Day, Frito-Lay Debuts Pilot for Upcoming Electric Fleet at Carrollton, Texas, Site
Sustainability Investment Advances PepsiCo Positive (pep+) Goal to Achieve Net-Zero Emissions by 2040. Frito-Lay today announced a new electric fleet that will serve the Dallas Fort Worth area, specifically Carrollton. The first pilot Ford eTransit truck has arrived just in time for Earth Day, with 40 arriving later this summer. The trucks will …
http://www.fritolay.com/in-honor-of-earth-day-frito-lay-debuts-pilot-for-upcoming-electric-fleet-at-carrollton-texas-siteCheetos Pops Back Into Super Bowl For First Time In Over A Decade With Commercial Starring MC Hammer
PLANO, Texas, Jan. 16, 2020 /PRNewswire/ -- Cheetos is popping back into the Super Bowl ad scene for the first time in over a decade to debut its biggest innovation in a decade — Cheetos Popcorn — on the world's largest advertising stage. The :30 TVC spotlights the orange and red dust that all Cheetos fans proudly wear on their fingertips, known of…
http://www.fritolay.com/news/cheetos-pops-back-into-super-bowl-for-first-time-in-over-a-decade-with-commercial-starring-mc-hammerDoritos And Twitch Join Forces To Host The Boldest Gaming Event Ever: Doritos Bowl At TwitchCon 2018
PLANO, Texas, Sept. 14, 2018 /PRNewswire/ -- Doritos, one of the marquee brands from PepsiCo's Frito-Lay division and the boldest brand in sports and entertainment, is taking the gaming world by storm. Today, Doritos announced a partnership with Twitch, the world's leading social video service and community for gamers, to host Doritos Bowl at Twi…
http://www.fritolay.com/news/doritos-and-twitch-join-forces-to-host-the-boldest-gaming-event-ever-doritos-bowl-at-twitchcon-2018Will They Stay Or Will They Go? Lay's Potato Chips Invites America To Help Choose New Flavor Line-Up
PLANO, Texas, Jan. 21, 2016 /PRNewswire/ -- With flavor exploration on the rise, this year, the Lay's brand is asking Americans to unleash the power of their palates, put their taste buds to the test and help choose between four all-new potato chip flavors and the classic ones they know and love. According to Jennifer Saenz, vice president of m…
http://www.fritolay.com/news/will-they-stay-or-will-they-go-lay-s-potato-chips-invites-america-to-help-choose-new-flavor-line-upTostitos Brand Kicks Party Season Up A Notch With The Introduction Of Tostitos Rolls! Tortilla Chips
PLANO, Texas, Dec. 8, 2014 /PRNewswire/ -- From the brand that recreated the Mexican restaurant experience at home with its Cantina line and brought fans a fun way to enjoy more dip with every chip through its bowl-shaped Scoops! chips comes a whole new snacking experience – Tostitos Rolls! tortilla chips. Representing the next breakthrough in th…
http://www.fritolay.com/news/tostitos-brand-kicks-party-season-up-a-notch-with-the-introduction-of-tostitos-rolls-tortilla-chipsCracker Jack'D Snacks Team Up With West Coast Customs To Deliver "Splash Party" Tour Across The U.S.
PLANO, Texas, July 22, 2013 /PRNewswire/ -- The Cracker Jack'D brand, on a mission to help keep people going through their busy days, has partnered with custom auto powerhouse West Coast Customs (WCC) to design and build an exclusive mobile sampling vehicle that will be used for an engaging one-of-a-kind cross-country tour. The unique vehicle will…
http://www.fritolay.com/news/cracker-jack-d-snacks-team-up-with-west-coast-customs-to-deliver-splash-party-tour-across-the-u-s-Doritos Teams Up With The Lonely Island in $250,000 Donation to the Berkeley Unified School District
PLANO, Texas, June 1, 2012 /PRNewswire/ -- The Doritos brand and The Lonely Island today announced a donation of $250,000 to the Berkeley Unified School District (BUSD) as a part of their collaboration on the annual Doritos Crash the Super Bowl contest. One of the hottest entertainment teams in the industry today, the award-winning trio of Andy Sa…
http://www.fritolay.com/news/doritos-teams-up-with-the-lonely-island-in-250-000-donation-to-the-berkeley-unified-school-district