September 20, 2021
Partnership with Goodr Broadens Food Availability in Southern Dallas and Million-Dollar Funding Provides Southern Dallas Residents Educational Assistance and Career Opportunities
Frito-Lay today announced additional efforts to help the Southern Dallas community, including a $400,000 grant to Goodr, a logistics and technology company working to end hunger and food waste, and the direction for its 2022 $1 million commitment to Southern Dallas Thrives, a program dedicated to improving education, income, and health across Southern Dallas.
The Frito-Lay partnership with Goodr will provide 144,000 meals to an estimated 16,800 people living in Southern Dallas communities through grocery delivery, popup grocery stores, student snack packs, and meal deliveries. The $1 million to Southern Dallas Thrives in 2022 will continue to support Frito-Lay’s commitment to providing vital investment opportunities to the Southern Dallas community to create lasting change and measurable impact. Programs that will be put into place through the donation will focus on kindergarten preparation, providing nutritious meals to communities in need, college, and career readiness, and creating new career opportunities for community members.
“Frito-Lay has always been – and continues to be - committed to strengthening the communities in which our associates live and work,” said Steven Williams, CEO of PepsiCo Foods North America. “The partnership with Goodr will further the work of our programs like Food for Good to address the all-too-common need for fresh and accessible food. As a leading food company, we believe this is our responsibility to our communities and look forward to building on our commitment in 2022.”
Dallas County has a poverty rate of 30 percent[1], making Southern Dallas Thrives essential to creating opportunity for its residents. Founded in partnership with the PepsiCo Foundation, Frito-Lay North America and the United Way, Southern Dallas Thrives provides healthy meals, quality childcare, career opportunities and prepares students for success through education. In 2020 alone, Southern Dallas Thrives provided 700 families with early childhood needs and educational resources, over $300,000 in COVID-19 relief and served over 60,000 meals in collaboration with Food for Good as well as provided food resources to more than 2,500 Southern Dallas neighbors.
“Our overall goal with Southern Dallas Thrives is to continually provide quality resources that are necessary throughout the sector,” said Ashley Douglas, Senior Director of Southern Dallas Thrives at United Way of Metropolitan Dallas. “Southern Dallas Thrives is thrilled to bring Goodr to North Texas, and expand our footprint in food accessibility for southern Dallas communities through this collaborative effort.”
To learn more about how Frito-Lay supports local communities in Southern Dallas and across the United States, please visit In the Community website.
About Frito-Lay North America
Frito-Lay North America is the $18 billion convenient foods division of PepsiCo, Inc. (NASDAQ: PEP), which is headquartered in Purchase, N.Y. Frito-Lay snacks include Lay’s and Ruffles potato chips, Doritos tortilla chips, Cheetos snacks, Tostitos tortilla chips and branded dips, SunChips multigrain snacks and Fritos corn chips. The company operates 30+ manufacturing facilities across the U.S. and Canada, more than 200 distribution centers and services 315,000 retail customers per week through its direct-store-delivery model. Learn more about Frito-Lay at the corporate website, http:www.fritolay.com/ , on Twitter fritolay, on Instagram @fritolay and on Facebook Frito-Lay.
[1] Source: The City of Dallas
