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PepsiCo, the Magic Johnson Foundation and Feed the Children Distribute 16,000 Pounds of Food and Essentials to Compton Families
COMPTON, Calif., Dec. 10, 2016 /PRNewswire/ -- Four hundred Compton families facing economic hardship will receive enough food to supplement meals for a week plus daily essentials, thanks to a partnership between PepsiCo, the Magic Johnson Foundation and Feed the Children. The event kicks off at 11 a.m. at Compton Unified School District Headquar…
http://www.fritolay.com/news/pepsico-the-magic-johnson-foundation-and-feed-the-children-distribute-16-000-pounds-of-food-and-essentials-to-compton-familiesTostitos and the USO Reunite U.S. Troops Serving in Iraq With Their Families During Tostitos BCS National Championship Halftime
PLANO, Texas, Jan. 10, 2011 /PRNewswire/ -- The Tostitos brand, in partnership with the USO, today revealed surprise reunions with loved ones for U.S. troops live on field during halftime of the Tostitos BCS National Championship Game. The reunited troops played along side former college football all-stars in the recent Tostitos Connect to Home Bow…
http://www.fritolay.com/news/tostitos-and-the-uso-reunite-u-s-troops-serving-in-iraq-with-their-families-during-tostitos-bcs-national-championship-halftimeCheetos® Debuts ‘Other Hand’ Campaign, an Official Celebration of Fans who Reserve their Dominant Hand for Enjoying Cheetos
NBA superstar Jamal Murray joins Cheetos to spotlight the mischievous mishaps that happen in real life when snackers' dominant hands are covered in Cheetle dust. PLANO, Texas, April 15, 2024 – Ninety-nine percent of people eat Cheetos® with their dominant hand, which means they need to live their life using their Other Hand... even if thing…
http://www.fritolay.com/cheetos-debuts-other-hand-campaign-an-official-celebration-of-fans-who-reserve-their-dominant-hand-for-enjoying-cheetosMore Smiles In 2020: Lay's Kicks Off Search For People Creating Joy Across The Country; Unveils Three New Flavors To Smile About
PLANO, Texas, Jan. 8, 2020 /PRNewswire/ -- With the start of a new year, America's favorite potato chip is resolving to create more smiles in 2020 than ever before. Lay's, having recently unveiled its first brand redesign in over a decade, is ready to turn over the power of its bags – found in more than 68 percent of households nationwide – to st…
http://www.fritolay.com/news/more-smiles-in-2020-lay-s-kicks-off-search-for-people-creating-joy-across-the-country-unveils-three-new-flavors-to-smile-aboutFrito-Lay Variety Packs Shines A Light On Childhood Safety With Limited-Edition Reflective Trick-Or-Treat Bag Filled With Snacks
PLANO, Texas, Oct. 10, 2019 /PRNewswire/ -- While Halloween may be one of the most highly anticipated holidays of the year for families, safety hazards often stand in the way of fun when excited children hit the streets after dark. That's why Frito-Lay Variety Packs is partnering with Safe Kids Worldwide to raise awareness around the issue of chi…
http://www.fritolay.com/news/frito-lay-variety-packs-shines-a-light-on-childhood-safety-with-limited-edition-reflective-trick-or-treat-bag-filled-with-snacksPepsiCo's Doritos Brand Reveals 10 Consumer-Created Commercials Competing For Super Bowl XLIX Airtime And $1 Million Grand Prize
PLANO, Texas, Jan. 5, 2015 /PRNewswire/ -- With less than a month to go until Super Bowl XLIX, anticipation is building with millions of fans around the world eager to learn which advertisements will take center stage during The Big Game. Today, PepsiCo's Doritos brand — which has consistently presented some of the most memorable and talked-about…
http://www.fritolay.com/news/pepsico-s-doritos-brand-reveals-10-consumer-created-commercials-competing-for-super-bowl-xlix-airtime-and-1-million-grand-prizeCheetos Flamin' Hot and Doritos Dinamita Chile Limón Flavors Form A Playfully Bold Union With New Spicy and Crunchy Snack Combo
PLANO, Texas, April 7, 2014 /PRNewswire/ -- Cheetos and Doritos, two of the marquee brands from PepsiCo's Frito-Lay division, are unleashing a playfully bold snack mix that delivers a double-dose of crunch and spice. The one-of-a-kind snack mix combines Cheetos Flamin' Hot cheese flavored snacks with Doritos Dinamita Chile Limon rolled tortill…
http://www.fritolay.com/news/cheetos-flamin-hot-and-doritos-dinamita-chile-limon-flavors-form-a-playfully-bold-union-with-new-spicy-and-crunchy-snack-comboLady Gaga Rewards Only The Boldest Of Fans With One-Of-A-Kind Performance On Doritos #BoldStage At Stubb's At South By Southwest
PLANO, Texas, March 14, 2014 /PRNewswire/ -- More than 2,000 of Lady Gaga's "boldest" fans were rewarded with an historic musical performance when the multi-platinum selling, five-time Grammy-winner took the Doritos #BoldStage Thursday night at the South by Southwest (SXSW) Music Conference and Festival at Austin's legendary Stubb's …
http://www.fritolay.com/news/lady-gaga-rewards-only-the-boldest-of-fans-with-one-of-a-kind-performance-on-doritos-boldstage-at-stubb-s-at-south-by-southwestDoritos Dominates Super Bowl Ad Meter Rankings; Awards Second $1 Million Prize as Another Consumer-Created Ad Named Fan Favorite
PLANO, Texas, Feb. 8, 2012 /PRNewswire/ -- The Doritos brand awarded its second $1 million bonus prize in less than a week when it was announced today that the Doritos consumer-generated Super Bowl ad "Sling Baby," created by Kevin T. Willson, ranked No. 1 in the USA TODAY Facebook Super Bowl Ad Meter. Doritos, one of the flagship brands f…
http://www.fritolay.com/news/doritos-dominates-super-bowl-ad-meter-rankings-awards-second-1-million-prize-as-another-consumer-created-ad-named-fan-favoriteLay's® Brand and Wisconsin Potato Farmers Puts Spotlight on America's Favorite Potato Chips in Their Journey From Seed to Shelf
PLANO, Texas, Aug. 13 /PRNewswire/ -- Today, Lay's, America's favorite potato chip and a brand from PepsiCo's Frito-Lay division, announced a unique "fresh rush delivery" of Lay's potato chips to the Wisconsin State Fair this weekend. Within 24 hours, potatoes will have been harvested from the ground, cleaned, cut, cooked into delicious Lay's…
http://www.fritolay.com/news/lay-s-brand-and-wisconsin-potato-farmers-puts-spotlight-on-america-s-favorite-potato-chips-in-their-journey-from-seed-to-shelf