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From the Frontline to GBS with Cathy Zenker, Beth Enloe, and Lisa Mancuso
Three female leaders who all started on the Frito-Lay Frontline – Director of Marketing Design Beth Enloe, Senior Director of Sales and Marketing Cathy Zenker, and Director of Marketing Lisa Mancuso – share their career journeys and experiences building relationships with managers, navigating challenges, and ultimately forging paths toward succ…
http://www.fritolay.com/from-the-frontline-to-gbs-with-cathy-zenker-beth-enloe-and-lisa-mancuscoWhy I'm Green: Meet the Engineers Transforming Our Approach to Water
Achieving our ambitious pep+ (PepsiCo Positive) goal of net water positivity by 2030 requires deep expertise across Frito-Lay’s value chain. That’s why we’re proud to introduce three remarkable women at the forefront of our water stewardship efforts – Mary Gomez, Ph.D., Nyima Dansira and Kyrene Moe. We often say that sustainability is the ultima…
http://www.fritolay.com/why-im-green-meet-the-engineers-transforming-our-approach-to-waterFrito-Lay Opens New Scholarship for College Students to Celebrate Community Builders
$100,000 in Scholarships Presented to Needs-Based Local Leaders Plano, Texas, October 2, 2023 –Frito-Lay® today announced the opening of a needs-based scholarship aimed at students who demonstrate a commitment to uplifting and leading their communities. The Frito-Lay Community Builders Scholarship will award four students $25,000 each to he…
http://www.fritolay.com/frito-lay-opens-new-scholarship-for-college-students-to-celebrate-community-buildersFlamin' Hot® Enlists Megan Thee Stallion to Establish New Flamin’ Hot University
Thee Hot Girl Dean of Admissions and Flamin’ Hot® help fans “Unleash their Flamin’ Hot” with online courses and a limited-edition merch collection that funds scholarships for HBCU students at Texas Southern University Plano, TX, September 19, 2023 – As homecoming season heats up, Flamin’ Hot®, Frito-Lay's famous flavor with a fier…
http://www.fritolay.com/flamin-hot-enlists-megan-thee-stallion-to-establish-new-flamin-hot-universityGame On to Tackle Student Hunger
GENYOUth, Clark County School District, Las Vegas Super Bowl Host Committee, and Partners Announce Statewide Effort to Provide Grants to Support Serving More Than 12 Million School Meals Benefitting Over 45,000 Nevada Students Aligned with September’s Hunger Action Month, Group Invites Nevada Residents to Nominate Deserving Schools fo…
http://www.fritolay.com/game-on-to-tackle-student-hungerCheetos Canada announces the official sponsorship of Simu Liu’s fingertips
Cheetos Canada unveils its first celebrity endorsement, sponsoring only the fingertips of the Canadian star TORONTO, Sept. 12, 2023 — Movie stars are often the face of a brand … unless that brand is Cheetos. Today, the Cheetos brand, famous for its orange Cheetle dust, is launching a new campaign titled Sponsortips and doing something …
http://www.fritolay.com/cheetos-canada-announces-the-official-sponsorship-of-simu-liu-s-fingertipsCheetos® Marks 75 Years of Mischief with Epic Birthday Bash with Cheetos-inspired Fashion Show and Reveal of Cheetos Milk Bar Cake
Cheetos lovers can celebrate with Cheetle-inspired, limited-edition merch straight from the runway along with Milk Bar’s Cheetle-infused Birthday Cake PLANO, Texas, September 7, 2023 – Cheetos® last night hosted “Cheetos 75th: The Mark of Mischief,” a birthday bash celebrating 75 years of the brand leaving its orange mark on pop c…
http://www.fritolay.com/cheetos-marks-75-years-of-mischief-with-epic-birthday-bash-with-cheetos-inspired-fashion-show-and-reveal-of-cheetos-milk-bar-cakePepsiCo’s Frito-Lay and Beverages Brands Team Up with NFL Icons and Legends to Celebrate Kickoff with “Unretirement” Campaign
Roster of football stars appear alongside some of America’s favorite snack and beverage brands: DORITOS®, LAY’S®, TOSTITOS®, Pepsi® Zero Sugar, STARRY™, MTN DEW® and more PepsiCo signs Josh Allen for multi-year deal to support brands across the portfolio PURCHASE, N.Y., August 30, 2023 – To celebrate the start of the footb…
http://www.fritolay.com/pepsico-frito-lay-and-beverages-brands-team-up-with-nfl-icons-and-legends-to-celebrate-kickoff-with-unretirement-campaignCracker Jill Takes Centre Stage to Celebrate How Women in Sports PLAY LOUD
Frito Lay Canada is helping to expand the Women’s Sports Foundation® capabilities and offerings in Canada to champion the joy that sports ignites in Canadian women. TORONTO, August 24th, 2023 – Cracker Jack, an iconic Frito Lay Canada brand that has been synonymous with sports for over 100 years, is welcoming a new member to its roster, Cr…
http://www.fritolay.com/cracker-jill-takes-centre-stage-to-celebrate-how-women-in-sports-play-loudCHEETOS® Mac ‘N Cheese and Designer Coral Castillo Put the “Mac” in Macramé with New Fashion Collaboration
The CHEETOS® Mac ‘N Cheese x Coral Castillo MAC’ramé Collection Serves Up Bold Flavor by Giving Two Wardrobe Staples a “Mac” Makeover with a Couture Touch CHICAGO, August 9, 2023 – This fall season, CHEETOS® Mac ‘N Cheese wants to help you make a bold statement from your dinner plate to your wardrobe. Introducing the CHEETOS …
http://www.fritolay.com/cheetos-mac-n-cheese-and-designer-coral-castillo-put-the-mac-in-macrame-with-new-fashion-collaboration