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In Honor of Earth Day, Frito-Lay Debuts Pilot for Upcoming Electric Fleet at Carrollton, Texas, Site
Sustainability Investment Advances PepsiCo Positive (pep+) Goal to Achieve Net-Zero Emissions by 2040. Frito-Lay today announced a new electric fleet that will serve the Dallas Fort Worth area, specifically Carrollton. The first pilot Ford eTransit truck has arrived just in time for Earth Day, with 40 arriving later this summer. The trucks will …
http://www.fritolay.com/in-honor-of-earth-day-frito-lay-debuts-pilot-for-upcoming-electric-fleet-at-carrollton-texas-sitePepsiCo’s Seventh Annual "Rolling Remembrance" American Flag Relay Supports Children of Fallen Patriots Foundation
An American flag, first flown by the U.S. military in combat, began its more than 10,000 mile "Rolling Remembrance" relay to help raise awareness of, and funds for, Children of Fallen Patriots Foundation, an organization that provides college scholarships and educational counseling to children who have lost a parent in the line of duty. This is…
http://www.fritolay.com/pepsicos-seventh-annual-rolling-remembrance-american-flag-relay-supports-children-of-fallen-patriots-foundationFrito-Lay® Introduces Cracker Jill™ to Support and Celebrate Women in Sports
Cracker Jack® commits $200,000 to the Women’s Sports Foundation and invites fans to also donate in exchange for a special-edition Cracker JillTM bag. Tied to the brand’s baseball roots, Cracker Jack® partners with award-winning artist Normani to record a reimagined version of the ballpark classic, “Take Me Out to the Ballgame” . …
http://www.fritolay.com/frito-lay%C2%AE-introduces-cracker-jilltm-to-support-and-celebrate-women-in-sportsBeyond Meat® and PepsiCo’s Planet Partnership Debuts Beyond Meat Jerky, the Joint Venture’s First Product, at Retailers Nationwide
Planet Partnership is a joint venture that creates innovative snack and beverage products made with plant-based protein. Beyond Meat, Inc. (NASDAQ: BYND) and PepsiCo, Inc. (NASDAQ: PEP) today announced the debut of Beyond Meat® Jerky. The delicious and convenient plant-based jerky is the first product from the two companies’ joint-venture, Plan…
http://www.fritolay.com/beyond-meat%C2%AE-and-pepsicos-planet-partnership-debuts-beyond-meat-jerky-the-joint-ventures-first-product-at-retailers-nationwideSOCCER’S G.O.A.T. DEBUTS LIMITED-EDITION LAY’S® G.O.A.T CHEESE FLAVOR SERIES
2022 soccer campaign brings the joy to fans around the world with Leo Messi and Lieke Martens. Today, soccer’s G.O.A.T. player and seven-time Ballon d’Or winner Lionel Messi surprised fans revealing the limited-edition Lay’s® G.O.A.T. Cheese Flavor Series. After teasing the idea of this special packaging on social media to the joy of fans around…
http://www.fritolay.com/soccers-goat-debuts-limited-edition-lays%C2%AE-goat-cheese-flavor-seriesCheetos Debuts Hands-Free House, an Immersive Experience at SXSW Inspiring Fans to Live Their Best Hands-Free Lives
Cheetos Hands-Free campaign featuring new TV commercial and consumer activation at SXSW playfully reveals that Cheetle might* be the inspiration behind hands-free technology. Advances in technology have allowed people to do almost anything – driving, cleaning, emailing – completely hands free. These innovative technologies are particularly help…
http://www.fritolay.com/cheetos-debuts-hands-free-house-an-immersive-experience-at-sxsw-inspiring-fans-to-live-their-best-hands-free-livesFRITOS® DEBUTS FIRST TV COMMERCIAL IN 20 YEARS FEATURING COUNTRY MUSIC STAR THOMAS RHETT
The new “Down for Everything™” campaign celebrates Fritos® as the centerpiece to memorable traditions featuring the versatile chip that’s been part of life’s important moments for almost 90 years PLANO, Texas, March 1, 2022 – Fritos®, the versatile and “Down for Everything™” corn chip from Frito-Lay®, launches its first telev…
http://www.fritolay.com/FRITOS%C2%AE-DEBUTS-FIRST-TV-COMMERCIAL-IN-20-YEARS-FEATURING-COUNTRY-MUSIC-STAR-THOMAS-RHETTMTN DEW® and RUFFLES® Present The Block at NBA® All-Star 2022
The official soft drink and chip of the NBA bring music and fashion to Cleveland with major appearances by Zach LaVine, Jayson Tatum and Druski. This February, the hoops world collides in Cleveland for NBA All-Star 2022 as MTN DEW® and RUFFLES® come together to bring fans closer to the action than ever before. The snack and beverage du…
http://www.fritolay.com/mtn-dew%C2%AE-and-ruffles%C2%AE-present-the-block-at-nba%C2%AE-all-star-2022Frito-Lay Super Bowl Snack Index Finds Snacking Sparks Happy Memories and Joy for All Ages - Even Gen Z!
Expect Spicy Snacks and Nostalgia to Take Center Stage during Super Bowl LVI. Snacks are Back! Survey finds people are snacking even more frequently than 2021 – why? – because snacking brings them joy. Dips also moving onto the plate, with 9 out of 10 Americans planning to dip, when only 7 out of 10 did in 2021. When the coin flips in Sup…
http://www.fritolay.com/frito-lay-super-bowl-snack-index-finds-snacking-sparks-happy-memories-and-joy-for-all-ages-even-gen-zNFL Super Bowl LVI Community Partnership Between GENYOUth and Frito-Lay Will Transform Los Angeles Unified School District School Cafeterias to Help End Student Hunger
Kool Kitchens’ program goal is to increase student meal participation by 15% and help serve over 1.2 million meals per year to students in five Los Angeles high schools. GENYOUth and Frito-Lay today announced the awarding of a $250,000 grant from GENYOUth’s End Student Hunger Fund to five high schools within the Los Angeles Unified School Distri…
http://www.fritolay.com/nfl-super-bowl-lvi-community-partnership-between-genyouth-and-frito-lay-will-transform-los-angeles-unified-school-district-school-cafeterias-to-help-end-student-hunger