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FRITO-LAY ISSUES VOLUNTARY ALLERGY ALERT ON UNDECLARED MILK IN SMALL NUMBER OF RUFFLES ORIGINAL POTATO CHIPS
PLANO, Texas – Jan. 21, 2021 – Frito-Lay today issued a voluntary recall of a small number of 13 1/2 oz. “Party Size” bags of Ruffles Original Potato Chips because they may contain undeclared milk ingredients. People who have an allergy or severe sensitivity to milk run the risk of a serious or life-threatening allergic reaction if they consume the…
http://www.fritolay.com/frito-lay-issues-voluntary-allergy-alert-on-undeclared-milk-in-small-number-of-ruffles-originalDoritos Brings a New Dimension to This Year's Super Bowl Experience with Commercial Starring Jimmy Kimmel, Mindy Kaling and a Mystery Man Only Known as #FlatMatthew
PLANO, Texas, Jan. 15, 2021 /PRNewswire/ -- While Doritos has been a Super Bowl fixture for more than two decades, this year the brand is bringing a whole new dimension to gameday with the highly anticipated return of Doritos 3D Crunch. To mark the occasion, Doritos, one of the flagship brands from PepsiCo's Frito-Lay division, today debuted its …
http://www.fritolay.com/news/doritos-brings-a-new-dimension-to-this-year-s-super-bowl-experience-with-commercial-starring-jimmy-kimmel-mindy-kaling-and-a-mystery-man-only-known-as-flatmatthewCheetos® Returns to the Super Bowl Stage with Mysterious (or Mischievous?) Campaign Starring Ashton Kutcher
PLANO, Texas, Jan. 14, 2021 /PRNewswire/ -- Cheetos reclaimed its Super Bowl icon status last year and is back this year with the launch of a campaign and Super Bowl commercial featuring serious star power alongside a seriously delicious snack: newly released Cheetos® Crunch Pop Mix. The in-game TVC will feature the dangerously cheesy snack mix: …
http://www.fritolay.com/news/cheetos-returns-to-the-super-bowl-stage-with-mysterious-or-mischievous-campaign-starring-ashton-kutcherDoritos Unveils New 3D Crunch, Entering a New Era of Three-Dimensional Snacking
PLANO, Texas, Dec. 21, 2020 /PRNewswire/ -- After years of clamoring on social media, popular petitions, and celebrity endorsements, one of the most sought-after snacks in Frito-Lay history is making a triumphant return — updated for a new generation. Today, Doritos announced Doritos 3D Crunch, another level version of the original Doritos 3D's i…
http://www.fritolay.com/news/doritos-unveils-new-3d-crunch-entering-a-new-era-of-three-dimensional-snackingDoritos and Twitch Rivals Team Up for the Evolution of Doritos Bowl featuring Call of Duty: Cold War Black Ops & Top Twitch Streamers
PLANO, Texas, Dec. 15, 2020 /PRNewswire/ -- This week, Doritos is bringing streamers back to Verdansk and Call of Duty with the legendary Doritos Bowl, an evolution on the original event that was 2018 Tempest Award winner in the gaming industry. This year's competition will include a first-of-its kind twist with the three-day tournament featuring…
http://www.fritolay.com/news/doritos-and-twitch-rivals-team-up-for-the-evolution-of-doritos-bowl-featuring-call-of-duty-cold-war-black-ops-top-twitch-streamersFrito-Lay Enhances Direct-to-Consumer Shopping Experience with the Launch of 'Make Your Own' Variety Pack
PLANO, Texas, Dec. 10, 2020 /PRNewswire/ -- Snack fans have asked for more customization for years and Frito-Lay is responding in a big way. Frito-Lay today announced a new way for shoppers to customize their own Frito-Lay Variety Pack (FLVP) to fit the snacking needs of their household via a new feature on its direct-to-consumer website, Snacks.…
http://www.fritolay.com/news/frito-lay-enhances-direct-to-consumer-shopping-experience-with-the-launch-of-make-your-own-variety-packFrito-Lay Debuts Snack-Themed Holiday Sweaters And More In New Online Shop
PLANO, Texas, Nov. 17, 2020 /PRNewswire/ -- Frito-Lay's rendition of the classic "My Favorite Things" – as sung by actress Anna Kendrick – will return to airwaves this week to mark the official start of holiday season. But as evidenced by Kendrick in the spot filmed last year – it's not really the holidays until you're seen sporting you…
http://www.fritolay.com/news/frito-lay-debuts-snack-themed-holiday-sweaters-and-more-in-new-online-shopMore Snacking and Online Purchasing Expected for Holiday 2020
PLANO, Texas, Nov. 13, 2020 /PRNewswire/ -- As the holidays approach, consumers are expecting their celebrations to look different compared to last year, with half planning to shop for their holiday groceries through an online retailer, up from just 15 percent in 2019, and the majority of consumers – 63 percent – planning to use cooking at home a…
http://www.fritolay.com/news/more-snacking-and-online-purchasing-expected-for-holiday-2020More Snacking and Online Purchasing Expected for Holiday 2020
Two out of Three Consumers Plan to Stock Up on Snacks More Now Than Before the Pandemic, with Dips Seeing Dramatic Increase in Lead up to the Holidays Due to Convenience, According to Latest Frito-Lay U.S. Snack Index PLANO, Texas, November 13, 2020 – As the holidays approach, consumers are expecting their celebrations to look differen…
http://www.fritolay.com/news/more-snacking-and-online-purchasing-expected-for-holiday-2020Cheetos and Bad Bunny are Rallying Fans in Latinx-Forward Campaign, Calling on the Next Generation to Deja Tu Huella (Leave Your Mark)
PLANO, Texas, Oct. 27, 2020 /PRNewswire/ -- In Latino culture, there is a phrase that embraces the action of pushing boundaries with your unique individuality: deja tu huella, "leave your mark" in English. With this sentiment as the inspiration, Cheetos today announced a new multi-platform initiative designed to rally the next generatio…
http://www.fritolay.com/news/cheetos-and-bad-bunny-are-rallying-fans-in-latinx-forward-campaign-calling-on-the-next-generation-to-deja-tu-huella-leave-your-mark-