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Doritos And Busta Rhymes Scout For Hip-Hop's Next Big Star With Heated 'Blaze the Beat' Competition
PLANO, Texas, July 17, 2018 /PRNewswire/ -- This summer, Doritos Blaze and Busta Rhymes have fans spitting fire in more ways than one. With "Blaze The Beat," Doritos and Busta are searching for the newest hip-hop star to share the stage with a major headliner at a music festival later this summer, and potentially open doors on a new car…
http://www.fritolay.com/news/doritos-and-busta-rhymes-scout-for-hip-hop-s-next-big-star-with-heated-blaze-the-beat-competitionThere Is Still More To See In Your Cheetos
CHEETOS CELEBRATES FANS' WILD IMAGINATIONS WITH COVETED EXPERIENCES AND PRIZES Fans Invited to Submit Unique Cheetos Shapes for a Chance to Win What They See PLANO, Texas, July 11, 2018 /PRNewswire/ -- The summer is now synonymous with gazing at your Cheetos snacks and letting your imagination run wild – pondering, "is that a dog? a unic…
http://www.fritolay.com/news/there-is-still-more-to-see-in-your-cheetosSneaker Heads And Snack Lovers Have Met Their Match With Ruffles' 'Sneaker Stash'
PLANO, Texas, June 27, 2018 /PRNewswire/ -- Snack lovers and sneaker heads have finally found the "grail" of all opportunities with Ruffles' new "Sneaker Stash" program. This summer, Ruffles, one of the marquee brands from PepsiCo's Frito-Lay division, will be giving away some of the most coveted, sought-after kicks in the sne…
http://www.fritolay.com/news/sneaker-heads-and-snack-lovers-have-met-their-match-with-ruffles-sneaker-stash-World's Largest Doritos Released To The Wild: Jurassic Doritos In Partnership With Jurassic World: Fallen Kingdom
PLANO, Texas, June 14, 2018 /PRNewswire/ -- In an "experiment" gone horribly right, Doritos have become dinosaur-sized to create the world's largest Doritos: Jurassic Doritos. Through a collaboration with Universal Pictures and Amblin Entertainment's Jurassic World: Fallen Kingdom, Doritos, one of the marquee brands from PepsiCo's Frito…
http://www.fritolay.com/news/world-s-largest-doritos-released-to-the-wild-jurassic-doritos-in-partnership-with-jurassic-world-fallen-kingdomFeed the Children and PepsiCo Unite to Defeat Hunger in Hartford, CT
HARTFORD, Conn., June 12, 2018 /PRNewswire/ -- Eight hundred Hartford families in need will receive enough food to supplement meals for a week plus daily essentials, thanks to a partnership between PepsiCo and Feed the Children. The event kicks off at 11:00 a.m. ET at Xfinity Theatre, 61 Savitt Way, Hartford, Ct. This is the eighth year PepsiCo…
http://www.fritolay.com/news/feed-the-children-and-pepsico-unite-to-defeat-hunger-in-hartford-ctThe Malcolm Jenkins Foundation, PepsiCo, and Feed the Children Unite to Defeat Hunger at "Get Ready Fest™": Feeding Philadelphia, PA
PHILADELPHIA, May 18, 2018 /PRNewswire/ -- In the United States, the roots of hunger go deep. In Philadelphia, 25 percent of households live below the poverty level and far too many children go to bed hungry. This is why The Malcom Jenkins Foundation and PepsiCo have partnered with Feed the Children to kick off "Get Ready Fest™: Helping Fee…
http://www.fritolay.com/news/the-malcolm-jenkins-foundation-pepsico-and-feed-the-children-unite-to-defeat-hunger-at-get-ready-fest-feeding-philadelphia-paThe Malcolm Jenkins Foundation, PepsiCo, and Feed the Children Unite to Defeat Hunger at Get Ready Fest™: Helping Feed Camden, NJ
CAMDEN, N.J., May 17, 2018 /PRNewswire/ -- In the United States, the roots of hunger go deep. In Camden, 35 percent of households live below the poverty level and far too many children go to bed hungry. This is why The Malcom Jenkins Foundation and PepsiCo have partnered with Feed the Children to kick off "Get Ready Fest™: Helping Feed Camde…
http://www.fritolay.com/news/the-malcolm-jenkins-foundation-pepsico-and-feed-the-children-unite-to-defeat-hunger-at-get-ready-fest-helping-feed-camden-njLay's Is On A Mission To Spread Smiles Across America
PLANO, Texas, Feb. 7, 2018 /PRNewswire/ -- Your favorite Lay's potato chip flavors are about to bring a smile to your face for more reasons than one. Lay's – one of the marquee brands from PepsiCo's Frito-Lay division – is on a mission to spread smiles in 2018. The brand is releasing specially designed bags featuring infectious smiles to creat…
http://www.fritolay.com/news/lay-s-is-on-a-mission-to-spread-smiles-across-americaPepsiCo Innovations Doritos Blaze And MTN DEW ICE® Make Advertising History With Joint Ad In Super Bowl LII
PURCHASE, N.Y., Jan. 17, 2018 /PRNewswire/ -- Doritos Blaze and MTN DEW ICE, two new PepsiCo product innovations that recently hit store shelves nationwide, are coming together for a :60 in-game Super Bowl LII advertisement on Feb. 4. The teaser video (watch here), released today, features award-winning actors Morgan Freeman for MTN DEW ICE and P…
http://www.fritolay.com/news/pepsico-innovations-doritos-blaze-and-mtn-dew-ice-make-advertising-history-with-joint-ad-in-super-bowl-liiThink Your Super Bowl Party Is Worthy Of A Super Bowl-Sized Ad To Promote It? Tostitos Can Help!
PLANO, Texas, Jan. 16, 2018 /PRNewswire/ -- What if you had an invitation of the same caliber as a Super Bowl ad to invite friends to your Super Bowl party, complete with puppies, a talking baby, nostalgia-inducing celeb and more? That's just what Tostitos®, the Official Chip and Dip of the NFL, is offering — a personalized ad for every person th…
http://www.fritolay.com/news/think-your-super-bowl-party-is-worthy-of-a-super-bowl-sized-ad-to-promote-it-tostitos-can-help-