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New Tostitos Artisan Recipes Grilled Red Pepper And Tomato Salsa Flavored Tortilla Chips Bring Adventure To Snacking
PLANO, Texas, Feb. 21, 2013 /PRNewswire/ -- According to a recent study, the desire for new flavors and food styles is about adventure and experience as much as it is about actual taste[1]. Today's launch of Tostitos Artisan Recipes Grilled Red Pepper and Tomato Salsa flavored tortilla chips highlights that desire. The fifth and latest flavor in t…
http://www.fritolay.com/news/new-tostitos-artisan-recipes-grilled-red-pepper-and-tomato-salsa-flavored-tortilla-chips-bring-adventure-to-snackingCreator Of Doritos "Fashionista Daddy" Super Bowl Ad Wins Grand Prize To Work With Michael Bay On Paramount Pictures' And Hasbro's 'Transformers 4'
PLANO, Texas, Feb. 4, 2013 /PRNewswire/ -- The Doritos brand today announced that its consumer-created commercial "Fashionista Daddy," which aired for the first time nationally during yesterday's Super Bowl XLVII broadcast, has scored its creator, 29-year-old Mark Freiburger of Los Angeles, the career-changing opportunity to work with acclaimed fi…
http://www.fritolay.com/news/creator-of-doritos-fashionista-daddy-super-bowl-ad-wins-grand-prize-to-work-with-michael-bay-on-paramount-pictures-and-hasbro-s-transformers-4-Two Consumer-Created Doritos Ads Crash The Super Bowl Advertising Stage, Now Compete For $1 Million Bonus Prize
PLANO, Texas, Feb. 3, 2013 /PRNewswire/ -- The Doritos brand gave two fans the opportunity to showcase their filmmaking talent on the world's biggest advertising stage when it aired their consumer-created Doritos commercials during tonight's Super Bowl XLVII broadcast. Depending on how the spots rank on the USA TODAY Ad Meter, either fan could win…
http://www.fritolay.com/news/two-consumer-created-doritos-ads-crash-the-super-bowl-advertising-stage-now-compete-for-1-million-bonus-prizeDoritos Brand Enlists Ali Landry To Reveal Five Consumer-Created Commercials Vying For Super Bowl Air Time, $1 Million Bonus And Grand Prize To Work With Director Michael Bay
PLANO, Texas, Jan. 4, 2013 /PRNewswire/ -- Iconic "Doritos Girl" Ali Landry, who rose to fame 15 years ago by starring in a Doritos Super Bowl ad, reunited with the Doritos brand once again last night when she announced the five finalists for this year's Doritos Crash the Super Bowl contest. Selected out of thousands of entrants, the five finalist…
http://www.fritolay.com/news/doritos-brand-enlists-ali-landry-to-reveal-five-consumer-created-commercials-vying-for-super-bowl-air-time-1-million-bonus-and-grand-prize-to-work-with-director-michael-bayTostitos® Brand Brings The Mexican Restaurant Experience Consumers Love To Parties Anytime And Anywhere With New Cantina Line Of Chips And Salsas
PLANO, Texas, Dec. 17, 2012 /PRNewswire/ -- Tostitos, a leading brand from PepsiCo's Frito-Lay division and the brand known for making anytime party time, is giving party-goers across the country a whole new way to celebrate with the launch of new Tostitos Cantina tortilla chips and salsas. As a first-of-its-kind platform for the brand, the Tostit…
http://www.fritolay.com/news/tostitos-brand-brings-the-mexican-restaurant-experience-consumers-love-to-parties-anytime-and-anywhere-with-new-cantina-line-of-chips-and-salsasTostitos® Surprises U.S. Military Veterans with the Ultimate Homecoming Party And Celebrity-Studded Football Game
PLANO, Texas, Dec. 14, 2012 /PRNewswire/ -- Tostitos, the brand known for making anytime party time, turned football dreams into reality yesterday for select U.S. military veterans by transforming a seemingly ordinary football game to support Got Your 6 and benefit the Pat Tillman Foundation into the ultimate football party and star-studded event.…
http://www.fritolay.com/news/tostitos-surprises-u-s-military-veterans-with-the-ultimate-homecoming-party-and-celebrity-studded-football-gamePepsiCo And Feed The Children To Bring Help And Hope To Miami Children And Families In Need
MIAMI, Nov. 14, 2012 /PRNewswire/ -- PepsiCo and Feed The Children today are providing two semi tractor-trailers full of food and essentials to help 800 Miami, Fla., families in need. More than 50 volunteers from PepsiCo and Feed The Children are distributing non-perishable food and personal care items to families at the Overtown Youth Center in M…
http://www.fritolay.com/news/pepsico-and-feed-the-children-to-bring-help-and-hope-to-miami-children-and-families-in-needDoritos Brand Issues Last Call for Consumers to Create Super Bowl Ads for Chance to Work on Paramount Pictures & Hasbro's Transformers 4 and Shot at a $1 Million Bonus
PLANO, Texas, Nov. 2, 2012 /PRNewswire/ -- The Doritos brand today announced a last call for entries in this year's "Crash the Super Bowl" contest. Fans have two weeks remaining to turn their boldest Doritos commercial ideas into homemade ads before contest submissions officially close on Nov. 16, 2012. As part of this year's competition, two fina…
http://www.fritolay.com/news/doritos-brand-issues-last-call-for-consumers-to-create-super-bowl-ads-for-chance-to-work-on-paramount-pictures-hasbro-s-transformers-4-and-shot-at-a-1-million-bonusPepsiCo Recognizes Top Performers with 2012 Chairman's Circle of Champions Award
PLANO, Texas, Oct. 31, 2012 /PRNewswire/ -- Thirty-nine U.S. - and Canadian-based supply chain associates from PepsiCo North American Foods, which includes Frito-Lay North America, Quaker Oats Company and Sabra Dipping Company, a joint venture between PepsiCo and Strauss Group, were honored as PepsiCo's top performers worldwide with induction into…
http://www.fritolay.com/news/pepsico-recognizes-top-performers-with-2012-chairman-s-circle-of-champions-awardCracker Jack Brand Celebrates 100 Years Of 'A Prize In Every Box' By Bringing Diamond Ring Prizes To Fans At Walgreens Stores
PLANO, Texas, Oct. 29, 2012 /PRNewswire/ -- Cracker Jack, an iconic brand from PepsiCo's Frito-Lay division, is celebrating the 100-year anniversary of "a prize in every box" by teaming up with Walgreens stores to give consumers the chance to win the ultimate in-package Cracker Jack prize – a diamond ring valued at $1,000. Beginning Nov. 1, 30 luc…
http://www.fritolay.com/news/cracker-jack-brand-celebrates-100-years-of-a-prize-in-every-box-by-bringing-diamond-ring-prizes-to-fans-at-walgreens-stores