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Frito-Lay And Activision Raise The Stakes In Gaming Promotion Syncing Frito-Lay Multipack Snacks And Skylanders Spyro's Adventure® Video Game
PLANO, Texas, July 12, 2012 /PRNewswire/ -- PepsiCo's Frito-Lay North America division and Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc., today announced the next phase in a series of promotions uniting America's favorite snack brands with one of the fastest-growing gaming properties in the world, Skylanders Sp…
http://www.fritolay.com/news/frito-lay-and-activision-raise-the-stakes-in-gaming-promotion-syncing-frito-lay-multipack-snacks-and-skylanders-spyro-s-adventure-video-gameLay's Celebrates Summer With Two New Kettle Cooked Potato Chip Varieties That Offer Full-Flavor Snacking With Less Fat
PLANO, Texas, July 5, 2012 /PRNewswire/ -- Catering to the growing demand for snack options that pack a rich flavor experience with less fat than traditional potato chips, Lay's Kettle Cooked - one of the brands of PepsiCo's Frito-Lay division - today introduced two new potato chip flavors with 40 percent less fat than regular potato…
http://www.fritolay.com/news/lay-s-celebrates-summer-with-two-new-kettle-cooked-potato-chip-varieties-that-offer-full-flavor-snacking-with-less-fatTostitos Artisan Recipes Introduces Two Delicious New Flavors
PLANO, Texas, June 28, 2012 /PRNewswire/ -- Appealing to the ever-evolving American palette, the Tostitos Artisan Recipes brand is tapping distinct, flavorful ingredients and real recipes to create its latest tortilla chips flavors. New Tostitos Artisan Recipes Baked Three Cheese Queso and Toasted Southwestern Spices flavored tortilla chip…
http://www.fritolay.com/news/tostitos-artisan-recipes-introduces-two-delicious-new-flavorsFrito-Lay Sales Associates Honored as PepsiCo's Top Sales Performers Worldwide
PLANO, Texas, June 19, 2012 /PRNewswire/ -- PepsiCo's Frito-Lay North America division congratulates its 42 U.S.- and Canadian-based sales associates who were recently honored as PepsiCo's top sales performers in a ceremony held June 7th at PepsiCo global headquarters in Purchase, N.Y. The honorees are among 226 sales people in 2012 inducted into…
http://www.fritolay.com/news/frito-lay-sales-associates-honored-as-pepsico-s-top-sales-performers-worldwideDoritos Teams Up With The Lonely Island in $250,000 Donation to the Berkeley Unified School District
PLANO, Texas, June 1, 2012 /PRNewswire/ -- The Doritos brand and The Lonely Island today announced a donation of $250,000 to the Berkeley Unified School District (BUSD) as a part of their collaboration on the annual Doritos Crash the Super Bowl contest. One of the hottest entertainment teams in the industry today, the award-winning trio of Andy Sa…
http://www.fritolay.com/news/doritos-teams-up-with-the-lonely-island-in-250-000-donation-to-the-berkeley-unified-school-districtFrito-Lay Announces Initiative To Validate And Label Products As Gluten Free
PLANO, Texas, May 18, 2012 /PRNewswire/ -- PepsiCo's Frito-Lay North America division today announced a multi-year initiative to validate many of their products as gluten free, with package labeling to follow. Since many of the company's snacks, such as Lay's Classic potato chips and Fritos Original corn chips are made from simple ingredients…
http://www.fritolay.com/news/frito-lay-announces-initiative-to-validate-and-label-products-as-gluten-freeFrito-Lay Phoenix Sales Team Honored as 'Zone of the Year'
PLANO, Texas, May 16, 2012 /PRNewswire/ -- Frito-Lay North America's Phoenix sales team has been honored with this year's Dale Stortz Award for being the 'Zone of the Year' for 2011. The Dale Stortz Award, named for one of Frito-Lay's most respected sales leaders, is awarded annually to the team that demonstrates the most outstanding perform…
http://www.fritolay.com/news/frito-lay-phoenix-sales-team-honored-as-zone-of-the-year-Frito-Lay Donates $90,000 to Texas High School Sports Programs
PLANO, Texas, May 16, 2012 /PRNewswire/ -- PepsiCo's Frito-Lay North America division today announced the winners of its spring 2012 "Score for Your School" promotion that allowed consumers throughout the state of Texas to help raise funds for their school sports programs. A total of $90,000 in prize money was awarded to 18 schools from…
http://www.fritolay.com/news/frito-lay-donates-90-000-to-texas-high-school-sports-programsFrito-Lay Has One Million Reasons To Celebrate
PLANO, Texas, May 10, 2012 /PRNewswire/ -- The all-electric trucks introduced by PepsiCo's Frito-Lay North America division have charged their way to a million miles this month. Over the past two years, 176 all-electric trucks by Smith Electric Vehicles have been added to the Frito-Lay commercial delivery truck fleet. To date, these truc…
http://www.fritolay.com/news/frito-lay-has-one-million-reasons-to-celebrateFrito-Lay Introduces Tostitos Thins Tortilla Chips With New Party-Planning Feature to Bring Home Cantina-Style Fun
PLANO, Texas, May 3, 2012 /PRNewswire/ -- To celebrate the introduction of Tostitos Thins tortilla chips, the latest addition to the Tostitos family, PepsiCo's Frito-Lay division today kicked off a partnership with entertaining expert Courtney Dial-Whitmore for a new online resource -- Tostitos Fiesta 411 -- for planning and creating p…
http://www.fritolay.com/news/frito-lay-introduces-tostitos-thins-tortilla-chips-with-new-party-planning-feature-to-bring-home-cantina-style-fun