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Four Consumer-Created Doritos Ads Crash The Super Bowl, Now Face The Pros In Attempt To Win $5 Million Prize
PLANO, Texas, Feb. 7 /PRNewswire/ -- Doritos tortilla chips - the bold, intense snack brand within PepsiCo's Frito-Lay division - put four of its talented fans in the limelight tonight when it aired four consumer-created Doritos commercials - "Casket," "House Rules," "Snack Attack Samurai" and "Underdog" - during the Super Bowl XLIV broadcast. Nat…
http://www.fritolay.com/news/four-consumer-created-doritos-ads-crash-the-super-bowl-now-face-the-pros-in-attempt-to-win-5-million-prizeCheetos® Returns to the Super Bowl Stage with Mysterious (or Mischievous?) Campaign Starring Ashton Kutcher
PLANO, Texas, Jan. 14, 2021 /PRNewswire/ -- Cheetos reclaimed its Super Bowl icon status last year and is back this year with the launch of a campaign and Super Bowl commercial featuring serious star power alongside a seriously delicious snack: newly released Cheetos® Crunch Pop Mix. The in-game TVC will feature the dangerously cheesy snack mix: a …
http://www.fritolay.com/TransformingModesto/cheetos-returns-to-the-super-bowl-stage-with-mysterious-or-mischievous-campaignCap’n Crunch is Helping NYC Commuters “Crunch-a-tize" Their Morning Routine with the Cap’n’s Commute
New York City commuters can take their morning ride from mundane to adventurous, while fans across the country will have a chance at winning items from a custom Crunch capsule. As people continue to return to the office[1], commuting has been making its way back into many morning routines and so has the monotony that comes with it. Luckily, Cap’…
http://www.fritolay.com/capn-crunch-is-helping-nyc-commuters-crunch-a-tize-their-morning-routine-with-the-capns-commuteThis Holiday Season, Finger Foods are Back and Nearly Half of Americans Will Venture out for New Year’s Eve
Fourth Annual Frito-Lay Snack Index Looks at Snacking in a Covid World More than half of Adults, whether returning to old Christmas traditions or beginning new traditions in the midst of the pandemic, are excited to snack in the comfort of their homes PLANO, Texas – December 13, 2021 – As another holiday season approa…
http://www.fritolay.com/This-Holiday-Season-Finger-Foods-are-Back-and-Nearly-Half-of-Americans-Will-Venture-out-for-New-Years-EveFrito-Lay® and Jimmy Fallon Team Up to Bring Back Childlike Wonder With 'Share More Joy’ Holiday Campaign
Frito-Lay® and Jimmy Fallon Team Up to Bring Back Childlike Wonder With 'Share More Joy’ Holiday Campaign - Ring in the season with the return of the Frito-Lay Holiday Shop to Snacks.com - Spread even more holiday magic by purchasing specially-marked Frito-Lay products benefitting Toys for Tots PLANO, Texas, …
http://www.fritolay.com/newsroom/frito-lay-and-jimmy-fallon-team-up-to-bring-back-childlike-wonder-with-share-more-joy-holidayRuffles® Encourages Fans to Own Their Ridges with the Release of the Ultra-Custom Armored Ridge Tops Sneaker
PLANO, Texas, May 24, 2021 /PRNewswire/ -- Ruffles®, Official Chip of the NBA and one of the marquee brands from PepsiCo's Frito-Lay division, this week released its second signature shoe, The Ruffles® Armored Ridge Tops, just in time for the NBA playoffs. Brand partner and rapper T-Pain was seen courtside at Sunday's Utah Jazz playoff game rocki…
http://www.fritolay.com/news/ruffles-encourages-fans-to-own-their-ridges-with-the-release-of-the-ultra-custom-armored-ridge-tops-sneakerFRITO-LAY ISSUES VOLUNTARY ALLERGY ALERT ON UNDECLARED MILK IN SMALL NUMBER OF RUFFLES ORIGINAL POTATO CHIPS
PLANO, Texas – Jan. 21, 2021 – Frito-Lay today issued a voluntary recall of a small number of 13 1/2 oz. “Party Size” bags of Ruffles Original Potato Chips because they may contain undeclared milk ingredients. People who have an allergy or severe sensitivity to milk run the risk of a serious or life-threatening allergic reaction if they consume the…
http://www.fritolay.com/frito-lay-issues-voluntary-allergy-alert-on-undeclared-milk-in-small-number-of-ruffles-originalPepsiCo and Feed the Children's 10th Annual Partnership Supplies Food and Essentials for 800 Detroit Families
DETROIT, Sept. 25, 2019 /PRNewswire/ -- Over the past 10 years, PepsiCo and Feed the Children have helped feed around 16,000 families in Detroit. This event is part of a larger initiative to help feed communities in cities throughout the United States where more than 35 percent of the population lives below the poverty line.1 The event kicks off …
http://www.fritolay.com/news/pepsico-and-feed-the-children-s-10th-annual-partnership-supplies-food-and-essentials-for-800-detroit-familiesCheetos Trick Soccer Team 'Los Cheetahs' Ups Its Game In 2015 With The Mexican National Soccer Team U.S. Tour
PLANO, Texas, March 27, 2015 /PRNewswire/ -- Following a mischievously successful debut last year, the Cheetos brand today announced the triumphant return of its Los Cheetahs trick soccer team for a nationwide tour and action-packed 2015. In partnership with the Mexican National Team's annual U.S. Tour, Los Cheetahs looks to up its game this yea…
http://www.fritolay.com/news/cheetos-trick-soccer-team-los-cheetahs-ups-its-game-in-2015-with-the-mexican-national-soccer-team-u-s-tourFrito-Lay® and Jimmy Fallon Team Up to Bring Back Childlike Wonder With 'Share More Joy’ Holiday Campaign
Frito-Lay® and Jimmy Fallon Team Up to Bring Back Childlike Wonder With 'Share More Joy’ Holiday Campaign - Ring in the season with the return of the Frito-Lay Holiday Shop to Snacks.com - Spread even more holiday magic by purchasing specially-marked Frito-Lay products benefitting Toys for Tots PLANO, Texas, …
http://www.fritolay.com/frito-lay-and-jimmy-fallon-team-up-to-bring-back-childlike-wonder-with-share-more-joy-holiday