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Quaker Launches Quaker Pickleball Academy, Invites Players Across the U.S. to Step Into the “Kitchen”
As an Official Partner of the Association of Pickleball Players, The Quaker Oats Company is committed to helping fuel the pickleball community through nourishing recipes and fun pickleball pop-ups around the country CHICAGO, May. 1, 2024 – This summer, Quaker is serving up the Quaker Pickleball Academy – a new series of free pickleball pop…
http://www.fritolay.com/quaker-launches-quaker-pickleball-academy-invites-players-across-the-us-to-step-into-the-kitchenPopCorners® Bets Big on the Kentucky Derby to Debut New Limited-Time-Only Jalapeño Popper Flavor
As a Preferred Salty Snack of the Kentucky Derby, the popped, never fried snack offers at-home Derby viewers the chance to win $20,000 plus a Derby-style garland of PopCorners® PLANO, Texas, May 1, 2024 – And they’re off! … PopCorners®, that is. As a brand known for breaking convention, PopCorners is adding a new flavor to its stable – PopC…
http://www.fritolay.com/popcorners-bets-big-on-the-kentucky-derby-to-debut-new-limited-time-only-jalapeno-popper-flavorGRANDMA’S® Cookies Celebrates its New Look with Remix from Hip-Hop Legends Salt-N-Pepa and Gives One Lucky Winner $10,000
The brand bakes up a fresh, exclusive remix of the classic nursery rhyme, “Who Stole the Cookie from the Cookie Jar?” PLANO, Texas, April 17, 2024 – No one can spoil you quite like grandma does, and GRANDMA’S® Cookies – the brand baking up memories for more than 110 years – is no exception. GRANDMA’S Cookies has enlisted iconic hip-hop…
http://www.fritolay.com/grandmas-cookies-celebrates-its-new-look-with-remix-from-hip-hop-legends-salt-n-pepa-and-gives-one-lucky-winner-10000Global Potato Chip Icon LAY’S® Teams Up with Soccer Icon Lionel Messi for Reveal of New Soccer Rally Cry: 'Oh-Lay’s, Oh-Lay’s, Oh-Lay’s, Oh-Lay’s'
Lay’s® continues to celebrate soccer by tapping “Chip Shot” Legend - Messi- for a new commercial, an exciting consumer sweepstakes and limited-edition commemorative Lay’s® packaging. PLANO, Texas, April 16, 2024 – Soccer season is in full swing and fans around the country are getting together to enjoy games, LAY'S® potato chips in hand, sin…
http://www.fritolay.com/global-potato-chip-icon-lays-teams-up-with-soccer-icon-lionel-messi-for-reveal-of-new-soccer-rally-cry-oh-lay-s-oh-lays-oh-lay-s-oh-lay-s-Cheetos® Debuts ‘Other Hand’ Campaign, an Official Celebration of Fans who Reserve their Dominant Hand for Enjoying Cheetos
NBA superstar Jamal Murray joins Cheetos to spotlight the mischievous mishaps that happen in real life when snackers' dominant hands are covered in Cheetle dust. PLANO, Texas, April 15, 2024 – Ninety-nine percent of people eat Cheetos® with their dominant hand, which means they need to live their life using their Other Hand... even if thing…
http://www.fritolay.com/cheetos-debuts-other-hand-campaign-an-official-celebration-of-fans-who-reserve-their-dominant-hand-for-enjoying-cheetosQuaker® Debuts 100 Reasons to Rise, an Inspirational Photo Project Shot by Acclaimed Photographer Misan Harriman
Quaker unveils the next iteration of the brand’s global platform, You've Got This, with interactive digital photo experience and pop-up galleries across Toronto, including takeover of Union Station NEW YORK, NY, April 10, 2024 – Quaker brings to life its first-ever global brand platform, ‘You’ve Got This,’ with ‘100 Reas…
http://www.fritolay.com/quaker-debuts-100-reasons-to-rise-an-inspirational-photo-project-shot-by-acclaimed-photographer-misan-harrimanCracker Jack® “Cracks Open” the National Baseball Hall of Fame and Museum and Enlists Dave Winfield as Honorary Curator
Cracker Jack and the National Baseball Hall of Fame launch new “Cracker Jack at the Ballpark” exhibit and offer fans the chance to win a trip to Hall of Fame Weekend 2024 PLANO, Texas, April 4, 2024 – Enshrined in the lyrics of “Take Me Out to the Ballgame,” Cracker Jack® popcorn has been a staple at bal…
http://www.fritolay.com/cracker-jack-cracks-open-the-national-baseball-hall-of-fame-and-museum-and-enlists-dave-winfield-as-honorary-curatorMiss Vickie’s® Brings Calming Art to Commuters with ‘Stroke of Goodness’ Art Contest
In celebration of Miss Vickie’s® grocery and retail launch, the brand is giving a fan the chance for their art to be featured on a billboard PLANO, Texas, April 3, 2024 – Miss Vickie's® Kettle Cooked Potato Chips is hitting grocery and retail stores nationwide, allowing consumers to enjoy their favorite snack at home. To celebrate Miss Vickie’s…
http://www.fritolay.com/miss-vickies-brings-calming-art-to-commuters-with-stroke-of-goodness-art-contestFrito-Lay® and Rockstar® Energy Drink Announce Multi-Year Sponsorship of Leagues Cup Tournament
Lay’s®, Sabritas®, Gamesa®, and Rockstar® Energy Drink will join forces to help fuel soccer fandom as official snacks and energy drink of Leagues Cup 2024 PLANO, Texas, April 2, 2024 – Lay’s®, Sabritas®, Gamesa®, and Rockstar® Energy Drink today announced a multi-year sponsorship of Leagues Cup, the official, World Cup-style tournament that…
http://www.fritolay.com/frito-lay-and-rockstar-energy-drink-announce-multi-year-sponsorship-of-leagues-cup-tournamentLAY’S® Invites Fans on a Flavor Journey with Latest Regionally Inspired Potato Chip Drop
Four fan-favorite flavors return to store shelves as part of the new Lay’s® Flavor That Hits Home™ lineup PLANO, Texas, March 26, 2024 – For years, Lay’s® has transported fans to their favorite destinations through its innovative potato chip flavors. This spring, America’s favorite potato chip brand is taking fans o…
http://www.fritolay.com/lay-s-invites-fans-on-a-flavor-journey-with-latest-regionally-inspired-potato-chip-drop