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LAY’S® Kettle Cooked RUFFLES® All Dressed Brings Flavors of the Great White North to LAY’S® FLAVOR SWAP® Fan Favorites
Canadian favorite joins lineup of flavor mashups, including Lay’s® Cheetos® Cheese flavored, Lay’s® Doritos® Cool Ranch® flavored and Lay’s® Wavy Funyuns® Onion flavored as latest Flavor Swap® variety PLANO, Texas, August 8, 2023 – Since 2021, Lay’s Flavor Swap potato chips have brought unexpected yet…
http://www.fritolay.com/lays-kettle-cooked-ruffles-all-dressed-brings-flavors-of-the-great-white-north-to-lays-flavor-swap-fan-favoritesFree Mullets??? Fritos® Gets Fans Flow Ready
Fritos, Official Snack Sponsor of the USA Mullet Championship, giving away 1,000 free mullet haircuts at all Floyd's 99 Barbershop locations and chance to win $10,000 PLANO, Texas, Aug. 2, 2023 /PRNewswire/ -- This August, in celebration of the USA Mullet Championships, Fritos®, the "Down for Eve…
http://www.fritolay.com/free-mullets-fritos-gets-fans-flow-readyFrito-Lay Extends Sports Access for 50,000 Girls Nationwide
Partnership with the Women’s Sports Foundation includes program funding and one-of-a-kind “Gallery of Greats” experience and memorabilia exhibit in New York City, immersing fans in the legacy and future of female athletes PLANO, Texas, July 26, 2023 – Frito-Lay North America (Frito-Lay), a North American Tournament Supporter …
http://www.fritolay.com/frito-lay-extends-sports-access-for-50000-girls-nationwidePepsiCo and Walmart Aim to Support Regenerative Agriculture Across More than 2 Million Acres of Farmland
(Purchase, N.Y. and Bentonville, Ark.) JULY 26, 2023 – PepsiCo and Walmart today announced a 7-year collaboration to pursue $120 million worth of investments focused on supporting U.S. and Canadian farmers in their pursuit to improve soil health and water quality. By establishing and scaling financial, agronomic and social programs, it a…
http://www.fritolay.com/pepsico-and-walmart-aim-to-support-regenerative-agriculture-across-more-than-2-million-acres-of-farmlandCRACKER JACK® SPOTLIGHTS YOUNG WOMEN WHO ARE CHANGING THE FACE OF THE GAME WITH FIRST-EVER ATHLETE ON CRACKER JILL® PACKAGING
To shine a light on female athletes, Cracker Jack® is funding sports dreams for nine “I Am Cracker Jill® Award” winners and featuring the grand prize winner on brand packaging in 2024 PLANO, Texas, July 20, 2023 – As part of its mission to increase the visibility of girls and women in sports to inspire the next generation, Cracker Jack® is reco…
http://www.fritolay.com/cracker-jack-spotlights-young-women-who-are-changing-the-face-of-the-game-with-first-ever-athlete-on-cracker-jill-packagingDoritos® SOLID BLACK™ Continues to Ignite Boldness and Celebrate Diversity with Launch of New Doritos Spicy Pineapple Jalapeno
Created in partnership with award-winning Chef Chris Williams, new Doritos Spicy Pineapple Jalapeno flavor continues ongoing commitment to celebrate Changemakers through specially designed SOLID BLACK packaging PLANO, Texas, July 24, 2023 – Now in its third year, Doritos SOLID BLACK is continuing to spotlight Black Changemakers who TRY ANOTHER A…
http://www.fritolay.com/doritos-solid-black-continues-to-ignite-boldness-and-celebrate-diversity-with-launch-of-new-doritos-spicy-pineapple-jalapenoCheetos® Launches World's First Fingertip Sponsorship with Global Superstar Becky G to Celebrate Return of Deja tu Huella Campaign
The PepsiCo Foundation, in partnership with Cheetos, will provide 500 Uplift Scholarships to Hispanic students to elevate their education and unleash their full potential PLANO, Texas, July 17, 2023 /PRNewswire/ -- Artists have often been the face of a brand, but Cheetos®, famous for its iconic orange Cheetle® dust, is launch…
http://www.fritolay.com/cheetos-launches-worlds-first-fingertip-sponsorship-with-global-superstar-becky-g-to-celebrate-return-of-deja-tu-huella-campaignCheetos® launches bold mac & cheese for daring Canadians who ketchup & mac
The Cheetos brand is on a mission to end the ketchup on mac & cheese debate with NEW Cheetos® Mac 'n Cheese Cheesy Ketchup flavour pasta with sauce MISSISSAUGA, ON, July 12, 2023 – Canadians love mac & cheese and ketchup... but together? This is a long-standing debate. Or is it? In the lead-up to National Mac & Cheese Day this F…
http://www.fritolay.com/cheetos-launches-bold-mac-cheese-for-daring-canadians-who-ketchup-macGet Ready for Greatness: Frito-Lay Unites Current Soccer Stars and Past Icons in New FIFA Women’s World Cup Australia & New Zealand 2023™ Marketing Campaign
Frito-Lay Showcases the Greatness of Women’s Soccer to Inspire the Next Generation of Young Women, Athletes and Fans through FIFA Women’s World Cup™ and Cracker Jill® Programs Check out the full commercial and information on the athletes here. PLANO, Texas, July 12, 2023 – As fans worldwide prepare for what will …
http://www.fritolay.com/get-ready-for-greatness-frito-lay-unites-current-soccer-stars-and-past-icons-in-new-fifa-womens-world-cup-australia-new%20zealand-2023-marketing-campaignDoritos® launches a first-of-it’s-kind fashion drop that you can’t wear
To celebrate the launch of Doritos® latest limited time flavour, the brand reveals an iconic and unexpected fashion collection that’s only for NPCs. MISSISSAUGA, ON, June 29, 2023 - Doritos® is a brand that ignites people to experiment and try new things. By looking at the world through a different lens, Doritos continues to Try Another Ang…
http://www.fritolay.com/doritos-launches-a-first-of-its-kind-fashion-drop-that-you-cant-wear