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Doritos and EA SPORTS Bring 3-D to Madden NFL 11
PLANO, Texas, Oct. 25 /PRNewswire/ -- As the road to the NFL playoffs heats up, the Doritos brand and EA SPORTS bring 3-D to the Madden NFL franchise for the first time. Available in the "Play Now" game mode of Madden NFL 11 for Xbox® video game entertainment system and PlayStation®3 computer entertainment system, Doritos 3-D gives fans a complete…
http://www.fritolay.com/news/doritos-and-ea-sports-bring-3-d-to-madden-nfl-11Frito-Lay All-Electric Delivery Trucks Hit the Streets of Columbus
PLANO, Texas, Oct. 21 /PRNewswire/ -- PepsiCo's Frito-Lay North America division began rolling out some of its fully electric delivery trucks in Columbus today. These ten electric delivery trucks will ultimately be part of the largest planned fleet of commercial all-electric trucks in North America. This year, Columbus is one of three c…
http://www.fritolay.com/news/frito-lay-all-electric-delivery-trucks-hit-the-streets-of-columbusRihanna, Doritos Unveil Interactive Musical Experience for Fans Worldwide; Features Debut of New Single 'Who's That Chick?'
PLANO, Texas, Oct. 19 /PRNewswire/ -- Doritos today unveiled its highly anticipated collaboration with multi-award winning artist Rihanna. Through an augmented reality music experience that showcases the multiple facets of Rihanna's personality and style, Doritos is debuting the special single, "Who's That Chick?," by David Guetta featuring Rihanna…
http://www.fritolay.com/news/rihanna-doritos-unveil-interactive-musical-experience-for-fans-worldwide-features-debut-of-new-single-who-s-that-chick-Feed The Children and PepsiCo Donate Food and Essentials to Nearly 3,000 Atlanta Families
ATLANTA, Oct. 6 /PRNewswire/ -- Today, Feed The Children and PepsiCo partnered to bring 10 semi tractor-trailers full of food, essentials and personal care items to Compassion Atlanta (1300 Joseph E. Boone Blvd.) to help nearly 3,000 Atlanta families. Approximately 150 PepsiCo associates volunteered to help distribute the boxes. Employees from Peps…
http://www.fritolay.com/news/feed-the-children-and-pepsico-donate-food-and-essentials-to-nearly-3-000-atlanta-familiesTostitos Brand Kicks-Off College Football Season With Limited-Edition Football-Shaped Tortilla Chips
PLANO, Texas, Oct. 5 /PRNewswire/ -- To help celebrate college football season, Tostitos today announced the introduction of a limited-edition, football-shaped version of its classic tortilla chips. These game-day inspired Tostitos chips have a hearty texture, which makes them perfect for just about any dip and the ideal choice for any football-wat…
http://www.fritolay.com/news/tostitos-brand-kicks-off-college-football-season-with-limited-edition-football-shaped-tortilla-chipsFrito-Lay Modesto Powers Facility With Help From the Sun
PLANO, Texas, Sept. 23 /PRNewswire/ -- PepsiCo's Frito-Lay North America Modesto, Calif., manufacturing facility is building on its environmental sustainability efforts by installing an innovative cylindrical solar photovoltaic (PV) system on its rooftop. The one megawatt system is the largest Solyndra installation in the United States.  …
http://www.fritolay.com/news/frito-lay-modesto-powers-facility-with-help-from-the-sunA Special Group of Frito-Lay Drivers Keep on Truckin' Safely a Million Miles at a Time
PLANO, Texas, Sept 20 /PRNewswire/ -- PepsiCo's Frito-Lay North America business unit today recognized its 104 over-the-road (OTR) drivers in the U.S. and Canada who this year have reached the career milestone of more than one million or two million miles driven accident-free. The Million Milers' accomplishment means they have driven the equivalent…
http://www.fritolay.com/news/a-special-group-of-frito-lay-drivers-keep-on-truckin-safely-a-million-miles-at-a-timePepsiCo's Doritos and Pepsi MAX Turn Over Unprecedented Six Super Bowl Ads to Consumers With $5 Million on the Line for Top-Ranking Spots
PLANO, Texas, and NEW YORK, Sept. 15 /PRNewswire/ -- Marking the fifth anniversary of the groundbreaking contest that changed the Super Bowl advertising landscape, the Doritos brand today launched the biggest, most unexpected Crash the Super Bowl yet. With an ad contract and a $5 million payout on the line for sweeping the top three rankings of th…
http://www.fritolay.com/news/pepsico-s-doritos-and-pepsi-max-turn-over-unprecedented-six-super-bowl-ads-to-consumers-with-5-million-on-the-line-for-top-ranking-spotsPepsiCo's Frito-Lay Beloit Facility Celebrates Distinction as Wisconsin's First Food Manufacturing Facility to Achieve LEED for Existing Buildings Gold Certification
PLANO, Texas, Sept. 14 /PRNewswire/ -- PepsiCo's Frito-Lay Beloit, Wis., facility today became the state's first food manufacturing site to be awarded LEED® for Existing Buildings Gold certification from the U.S. Green Building Council (USGBC), as verified by the Green Building Certification Institute (GBCI). LEED is the nation's preeminent program…
http://www.fritolay.com/news/pepsico-s-frito-lay-beloit-facility-celebrates-distinction-as-wisconsin-s-first-food-manufacturing-facility-to-achieve-leed-for-existing-buildings-gold-certificationFrito-Lay Asks Texas High School Sports Fans to Help 'Score for Your School'
PLANO, Texas, Aug. 31 /PRNewswire/ -- PepsiCo's Frito-Lay North America business unit kicks-off high school football season with the "Score for Your School" program for Texans only that invites fans to help schools win up to a $10,000 donation for their sports programs. Beginning today, Texas fans can visit www.scoreforyourschool.com, enter the 9-d…
http://www.fritolay.com/news/frito-lay-asks-texas-high-school-sports-fans-to-help-score-for-your-school-