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Tostitos Brand Kicks-Off College Football Season With Limited-Edition Football-Shaped Tortilla Chips
PLANO, Texas, Oct. 5 /PRNewswire/ -- To help celebrate college football season, Tostitos today announced the introduction of a limited-edition, football-shaped version of its classic tortilla chips. These game-day inspired Tostitos chips have a hearty texture, which makes them perfect for just about any dip and the ideal choice for any football-wat…
http://www.fritolay.com/news/tostitos-brand-kicks-off-college-football-season-with-limited-edition-football-shaped-tortilla-chipsFrito-Lay U.S. Snack Index Reveals Nearly All Super Bowl LIV Viewers Expect Snacks for the Big Game
As U.S. Snack Leader Preps for Biggest Snacking Day of the Year, Nine out of 10 Americans Say Game Isn't Complete without Snacks and Dips. PLANO, Texas, Jan. 22, 2020 /PRNewswire/ -- As fans prep their platters for the Super Bowl, Frito-Lay today announced findings from its latest U.S. Snack Index, a poll focused on Super Bowl snacking habi…
http://www.fritolay.com/frito-lay-us-snack-index-reveals-nearly-all-super-bowl-liv-viewers-expect-snacks-for-the-big-gameDORITOS® AND EGO NWODIM ANNOUNCE RETURN OF SOLID BLACK™ INITIATIVE SUPPORTING BLACK CHANGEMAKERS
Doritos to invest $5 million to provide a platform and funding for this year’s Changemakers using innovation and boldness to drive positive impacts in their communities. Doritos supporting the PepsiCo Foundation launch of its Black Nonprofit Changemakers program, an initiative that boosts Black nonprofit community leaders. It takes bold chang…
http://www.fritolay.com/doritos%C2%AE-and-ego-nwodim-announce-return-of-solid-blacktm-initiative-supporting-black-changemakersRun, Fly or Swim into Summer Adventures with Frito-Lay 2 Go and the Association of Zoos and Aquariums
PLANO, Texas, July 6, 2016 /PRNewswire/ -- School is out, summer is in session and families across the country are looking for their next great adventure. To encourage the exploration, Frito-Lay 2 Go® multipacks and Quaker® Chewy bars are taking families from the depths of the ocean to the treetops of a rainforest through a partnership with the A…
http://www.fritolay.com/news/run-fly-or-swim-into-summer-adventures-with-frito-lay-2-go-and-the-association-of-zoos-and-aquariumsDJ Jazzy Jeff, Mix Master Mike Of Beastie Boys Fame Close Epic Three Nights At The Doritos #MixArcade
PLANO, Texas, June 17, 2016 /PRNewswire/ -- After three epic nights of bold performances, the Doritos #MixArcade officially closed E3 with a Throwback Thursday show featuring DJ Jazzy Jeff and Mix Master Mike. The Doritos #MixArcade events combined the influences of technology, gaming and music into one bold, 60-foot working arcade venue. &quo…
http://www.fritolay.com/news/dj-jazzy-jeff-mix-master-mike-of-beastie-boys-fame-close-epic-three-nights-at-the-doritos-mixarcadeTwo Consumer-Created Doritos Ads Air For A Global Audience Of Millions During Super Bowl 50 Broadcast
PLANO, Texas, Feb. 7, 2016 /PRNewswire/ -- In an unexpected move, the Doritos brand today celebrated the 10th and final edition of its "Crash the Super Bowl" consumer advertising contest by airing not one, but two consumer-created ads for an audience of more than 100 million during the Super Bowl 50 broadcast. The two "Crash the Su…
http://www.fritolay.com/news/two-consumer-created-doritos-ads-air-for-a-global-audience-of-millions-during-super-bowl-50-broadcastCHEETOS POPS BACK INTO SUPER BOWL FOR FIRST TIME IN OVER A DECADE WITH COMMERCIAL STARRING MC HAMMER
PLANO, Texas (January 16, 2020) — Cheetos is popping back into the Super Bowl ad scene for the first time in over a decade to debut its biggest innovation in a decade — Cheetos Popcorn — on the world’s largest advertising stage. The :30 TVC spotlights the orange and red dust that all Cheetos fans proudly wear on their fingertips, known officially a…
http://www.fritolay.com/cheetos-pops-back-into-super-bowl-for-first-time-in-over-a-decade-with-commercial-starring-mcSuper Bowl LV Gains Added Dimension with Doritos Campaign Starring Matthew McConaughey as #FlatMatthew
PLANO, Texas, Feb. 2, 2021 /PRNewswire/ -- To celebrate the return of the most anticipated Frito-Lay product launch in history, Doritos 3D Crunch, Doritos has enlisted the help of one of the most dynamic and multi-dimensional stars around, Matthew McConaughey, for its Super Bowl LV campaign, #FlatMatthew. In the full TVC that was released today, …
http://www.fritolay.com/news/super-bowl-lv-gains-added-dimension-with-doritos-campaign-starring-matthew-mcconaughey-as-flatmatthewShroud Leads Team To First-Ever Doritos Bowl Victory At TwitchCon 2018, Competing For $250k Prize Pool
SAN JOSE, Calif., Oct. 27, 2018 /PRNewswire/ -- Doritos, one of the marquee brands from PepsiCo's Frito-Lay division and the boldest brand in sports and entertainment, hosted Doritos Bowl today for the first time at TwitchCon 2018 at the San Jose Convention Center where captain Shroud and his team of streamers were crowned the Doritos Bowl champi…
http://www.fritolay.com/news/shroud-leads-team-to-first-ever-doritos-bowl-victory-at-twitchcon-2018-competing-for-250k-prize-poolDoritos Introduces Limited-Edition Blazin' Buffalo Mix - A Bold Combination Of Four Flavors And Shapes
PLANO, Texas, Aug. 9, 2017 /PRNewswire/ -- Doritos' new Blazin' Buffalo Mix is a bold combination of four fan-favorite flavors - Chipotle, Cool Ranch, Blue Cheese and Blazin' Buffalo & Ranch – in a combination of shapes. Starting now, fans can get their hands on this explosion of hot and spicy flavors that will leave their taste buds feeling …
http://www.fritolay.com/news/doritos-introduces-limited-edition-blazin-buffalo-mix---a-bold-combination-of-four-flavors-and-shapes